Brand Values and Brand Identity
Brand Value: These are things that the brand
symbolizes and what the brand is signifying and represents
Brand identity: This
is the way all the visual appearances and elements of a product impact and
characterize the brand of a certain company to the target audience. In magazines there are many elements that assemble their magazines, including Fonts, the use
of photography, and the magazines house style, size of images or words and the different colours used
The brand identity of
my magazine will be very modern and sophisticated, it will stand out as it will
be different, but we still be targeted at all types of people and ages of 16+.
There will be a lot of images on the page; almost all of the cover will be
occupied by imagery. The focal point will be the headline with all attention on
that as well as the main image
The brand values of
my magazine will be that it will show quality and originality it will look at
many well known old artist and many established artists, focusing on their
lives and past music they've made and new music their making
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